Given Rakuten’s solid experience in developing and promoting web products (Kobo, Pinterest, etc.), they most likely expect a return of funds in a few years.īefore the acquisition, Viber had revenue of about $1,5 million a year and over $29 million in net losses in 2013. What measures does Rakuten take to recoup its investment? How does Viber generate revenue? Is Viber Profitable?

Read our article “ Viber vs WhatsApp – Which is better? ”. Viber is among the most popular instant messengers for mobile (iOS, Android) and desktop (Mac, Windows, Linux) devices. In 2017 Rakuten re-branded Viber’s name and logo. Since 2014 the number of unique Viber users has increased from 495 million (December 2014) to 1095 million (March 2019). So, the initial investments really paid off. They developed the app using private investments from themselves, and their friends and family members (about $20 million).

Viber founders are Talmon Marco and Igor Magazinnik, who are businessmen from Tel Aviv, Israel. In 2013, Viber launched Viber Out for international calls.In 2012, Viber introduced a version for Android.In 2010, Viber was launched as a free VoIP (Voice over IP) app for iPhone.

Here are several points of Viber history: How then, does it make money? What are the sources of company income? Why is Viber Free? Viber provides free services to more than 1000 million users. Viber is a VoIP (Voice over IP) and messaging app that allows making calls and sending messages without charge to the user.

Free viber app